Artwork
Untitled

Untitled is a poster by Hastings Printing Company. It dates from 1962 and is held in the collection of the Victoria and Albert Museum. This 1962 poster advertises a British variety show, featuring a typographical design with bold lettering.
About this work
Posters like this were the main way people learned about the lineup.
This 1962 poster helped advertise a British variety show.
It’s a typographical design—just words arranged in bold letters.
Variety shows packed theaters twice nightly back then.
The star’s name sat at the top, “topping the bill.”
Smaller acts filled the rest of the program.
Posters like this were the main way people learned about the lineup.
Look up the next poster from the Victoria and Albert Museum.
Overview
This 1962 poster advertises a British variety show, featuring a typographical design with bold lettering.
Subject & Meaning
The poster highlights the star performer at the top, 'topping the bill', while smaller acts are listed below, reflecting the typical structure of a variety show programme.
Technique & Style
The design is characterized by its use of bold typography, a style common in advertisements for variety theatres in early 20th-century Great Britain.
Context
Variety shows were a popular form of entertainment before the advent of television and radio, with twice-nightly performances in dedicated theatres across Britain.
History & Provenance
The poster dates to 1962, a period when variety shows were adapting to the rise of cinema and television, with seaside venues being among the few to remain popular.
Artist & collection
Artist
Hastings Printing Company turned blank paper into bold, colorful posters in the early 1960s.











